{"id":4405,"date":"2017-10-23T08:50:52","date_gmt":"2017-10-23T15:50:52","guid":{"rendered":"http:\/\/dev.mg2.com\/?post_type=news&#038;p=4405"},"modified":"2017-10-30T09:03:24","modified_gmt":"2017-10-30T16:03:24","slug":"retail-cinema-bridging-multigenerational-customer-experience","status":"publish","type":"news","link":"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/","title":{"rendered":"\u96f6\u552e\u5f71\u9662\uff1a\u5f25\u5408\u591a\u4ee3\u5ba2\u6237\u4f53\u9a8c"},"content":{"rendered":"<p>\u4f5c\u4e3a\u96f6\u552e\u8bbe\u8ba1\u5e08\uff0c\u4e0e\u6211\u4eec\u5408\u4f5c\u7684\u4f20\u7edf\u54c1\u724c\u63d0\u51fa\u7684\u6700\u5e38\u89c1\u95ee\u9898\u662f\uff1a\u201c\u5982\u4f55\u5728\u4e0d\u758f\u8fdc\u6211\u4eec\u5fe0\u8bda\u7684\u8001\u5ba2\u6237\u7fa4\u7684\u60c5\u51b5\u4e0b\u5438\u5f15\u548c\u7559\u4f4f\u5e74\u8f7b\u5ba2\u6237\uff1f\u201d\u8fd9\u4e2a\u8270\u5de8\u7684\u95ee\u9898\u56f0\u6270\u7740\u884c\u4e1a\u5185\u7684\u4f17\u591a\u96f6\u552e\u5546\uff0c\u800c\u4e14\u5e76\u4e0d\u5c40\u9650\u4e8e\u4e00\u4e2a\u90e8\u95e8\u3002\u5c3d\u7ba1\u89e3\u51b3\u65b9\u6848\u5f88\u5c11\u662f\u5343\u7bc7\u4e00\u5f8b\u7684\u89e3\u51b3\u65b9\u6848\uff0c\u4f46\u6bcf\u4e2a\u9886\u57df\u90fd\u6709\u5176\u72ec\u7279\u7684\u969c\u788d\u3002\u5bb3\u6015\u5c06\u9488\u5411\u4e00\u4e2a\u65b9\u5411\u6216\u53e6\u4e00\u4e2a\u65b9\u5411\u63a8\u5f97\u592a\u8fdc\uff0c\u96f6\u552e\u5546\u53ef\u80fd\u4f1a\u56e0\u72b9\u8c6b\u4e0d\u51b3\u800c\u762b\u75ea\u3002\u5728\u6211\u4eec\u7ade\u4e89\u5f02\u5e38\u6fc0\u70c8\u7684\u96f6\u552e\u73af\u5883\u4e2d\uff0c\u4efb\u4f55\u4e0d\u4f5c\u4e3a\u90fd\u4f1a\u8fc5\u901f\u5bfc\u81f4\u54c1\u724c\u8870\u843d\u3002\u4f20\u7edf\u54c1\u724c\u5982\u4f55\u624d\u80fd\u65e2\u6db5\u76d6\u201c\u4e24\u5168\u5176\u7f8e\u201d\u53c8\u80fd\u4e0e\u5176\u5fe0\u5b9e\u7684\u5ba2\u6237\u7fa4\u4fdd\u6301\u53ef\u9760\u548c\u4e00\u81f4\uff0c\u540c\u65f6\u53c8\u5177\u6709\u9886\u5148\u4f18\u52bf\uff0c\u76f8\u5173\u6027\u548c\u521b\u65b0\u6027\u6765\u5438\u5f15\u5e74\u8f7b\u5ba2\u6237\uff1f\u4e5f\u8bb8\u8be5\u65b9\u6cd5\u4e0d\u662f\u68c0\u67e5\u96f6\u552e\u884c\u4e1a\uff0c\u800c\u662f\u67e5\u770b\u5176\u4ed6\u9762\u4e34\u7c7b\u4f3c\u4e8c\u5206\u6cd5\u7684\u884c\u4e1a\u3002<\/p>\n<p>\u7535\u5f71\u662f\u8fd9\u6837\u7684\u884c\u4e1a\u4e4b\u4e00\u3002\u4e5f\u8bb8\u4e00\u79cd\u72ec\u7279\u7684\u8bb2\u6545\u4e8b\u65b9\u6cd5\u53ef\u4ee5\u5438\u5f15\u5e7f\u6cdb\u7684\u4e16\u4ee3\u542c\u4f17\uff0c\u8fd9\u53ef\u80fd\u4f1a\u4f7f\u96f6\u552e\u54c1\u724c\u53d7\u76ca\uff1a\u8fc7\u65f6\u7684\u4f7f\u7528\u3002<\/p>\n<p>Merriam-Webster\u7684\u5b57\u5178\u5c06\u672f\u8bed\u5b9a\u4e49\u4e3a\u201c\u5e74\u4ee3\u5b66\u9519\u8bef\uff1b\u4eba\uff0c\u4e8b\u4ef6\uff0c\u7269\u4f53\u6216\u4e60\u4fd7\u5728\u65f6\u95f4\u4e0a\u76f8\u4e92\u9519\u4f4d\u3002\u201d\u7136\u800c\uff0c\u5728\u7535\u5f71\u4e2d\uff0c\u8fc7\u65f6\u7684\u4f7f\u7528\u662f\u6709\u610f\u7684\uff0c\u5e76\u4e14\u662f\u4e00\u79cd\u7528\u4e8e\u63d0\u9ad8\u89c2\u4f17\u5bf9\u53d9\u4e8b\u4e2d\u4eba\u7269\u548c\u4e8b\u4ef6\u7684\u7406\u89e3\u7684\u65b9\u6cd5\uff0c\u7279\u522b\u662f\u5bf9\u4e8e\u4e0e\u5386\u53f2\u60c5\u8282\u6216\u65f6\u671f\u6ca1\u6709\u6587\u5316\u8054\u7cfb\u7684\u5e74\u8f7b\u89c2\u4f17\u3002<\/p>\n<p>\u5c3d\u7ba1\u662f\u72ec\u7279\u7684\uff0c\u6709\u65f6\u751a\u81f3\u662f\u6709\u4e89\u8bae\u7684\uff0c\u4f46\u51e0\u4f4d\u8457\u540d\u7684\u7535\u5f71\u5bfc\u6f14\u5728\u5386\u53f2\u6027\u6539\u7f16\u4e2d\u90fd\u91c7\u7528\u4e86\u65f6\u4ee3\u9519\u8bef\u3002 2013\u5e74\uff0c\u5bfc\u6f14\u5df4\u5179\u00b7\u5362\u66fc\uff08Baz Luhrmann\uff09\u53d1\u884c\u4e86\u4ed6\u7684\u7535\u5f71\u7248\u6807\u5fd7\u6027\u5c0f\u8bf4\u300a\u4f1f\u5927\u7684\u76d6\u8328\u6bd4\u300b\uff08F. Scott Fitzgerald\uff09\u3002\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u83b1\u6602\u7eb3\u591a\u00b7\u8fea\u5361\u666e\u91cc\u5965\uff08Leonardo DiCaprio\uff09\u548c\u6258\u6bd4\u00b7\u9a6c\u594e\u5c14\uff08Tobey Maguire\uff09\u62c5\u4efb\u4e3b\u89d2\uff0c\u5e76\u4f7f\u7528\u73b0\u4ee3\u97f3\u4e50\u6765\u63cf\u7ed8\u300a\u5486\u54ee\u7684\u4e8c\u5341\u5e74\u4ee3\u300b\u7684\u7535\u5b50\u6d3e\u5bf9\u6587\u5316\u3002\u6d41\u884c\u97f3\u4e50\u548c\u8bf4\u5531\u97f3\u4e50\u5728\u7535\u5f71\u914d\u4e50\u4e2d\u53d6\u4ee3\u4e86\u90a3\u4e2a\u65f6\u4ee3\u7684\u7235\u58eb\u4e50\uff0c\u56e0\u4e3a\u8bf4\u5531\u548c\u6d41\u884c\u97f3\u4e50\u73b0\u5728\u5c31\u662f\u5f53\u65f6\u7684\u7235\u58eb\u4e50\u3002\u8fd9\u79cd\u65b9\u6cd5\u4f7f20\u5e74\u4ee3\u7684\u6587\u5316\u4e0e\u73b0\u4ee3\u53d7\u4f17\u76f8\u5173\u3002<\/p>\n<p>\u97f3\u4e50\u4f3c\u4e4e\u662f\u7535\u5f71\u9662\u6574\u5408\u65f6\u4ee3\u9519\u8bef\u7684\u6700\u5e38\u89c1\u65b9\u5f0f\u3002\u4f20\u7edf\u54c1\u724c\u53ef\u4ee5\u5229\u7528\u5176\u4ed6\u65b9\u6cd5\u548c\u65b9\u6cd5\u6765\u8fbe\u5230\u76f8\u540c\u6216\u76f8\u4f3c\u7684\u6548\u679c\uff0c\u4ece\u800c\u4e0e\u54c1\u724c\u5efa\u7acb\u60c5\u611f\u548c\u76f8\u5173\u7684\u8054\u7cfb\uff0c\u800c\u4e0e\u5ba2\u6237\u7684\u5e74\u9f84\u65e0\u5173\u3002<\/p>\n<p>Z\u4e16\u4ee3\u5e74\u9f84\u4ecb\u4e8e7\u81f322\u5c81\u4e4b\u95f4\uff0c\u901a\u5e38\u51fa\u751f\u4e8e1995\u5e74\u81f32010\u5e74\u4e4b\u95f4\u3002\u7814\u7a76\u5df2\u7ecf\u8868\u660e\uff0c\u8fd9\u5c06\u662f\u96f6\u552e\u5546\u6700\u96be\u4ee5\u6349\u6478\u7684\u5ba2\u6237\u7fa4\u4f53\u3002\u4f20\u7edf\u54c1\u724c\u5c06\u6709\u6700\u4f73\u673a\u4f1a\u5728\u96f6\u552e\u73af\u5883\u4e2d\u91c7\u7528\u4e0d\u5408\u65f6\u5b9c\u7684\u65b9\u6cd5\uff0c\u56e0\u4e3a\u2026\u2026<\/p>\n<p><em>\u8bf7\u70b9\u51fb\u00a0<a href=\"http:\/\/www.vmsd.com\/content\/retail-cinema-bridging-multigenerational-customer-experience\" target=\"_blank\" rel=\"noopener\">\u8fd9\u91cc\u00a0<\/a>\u7ee7\u7eed\u5728VMSD.com\u4e0a\u9605\u8bfb\u3002<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>As retail designers, the most common question posed by the heritage brands we work with is \u201cHow can we engage and retain a younger customer without alienating our loyal, older customer base?\u201d This arduous question plagues numerous retailers within the industry and isn\u2019t isolated to a single sector.\u00a0 Although the solutions are rarely a one-size-fits-all [&hellip;]<\/p>","protected":false},"author":1,"featured_media":1792,"template":"","meta":{"_uag_custom_page_level_css":""},"tags":[],"class_list":["post-4405","news","type-news","status-publish","has-post-thumbnail","hentry","news_category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v21.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Retail Cinema: Bridging the Multigenerational Customer Experience - News - MG2<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Retail Cinema: Bridging the Multigenerational Customer Experience\" \/>\n<meta property=\"og:description\" content=\"As retail designers, the most common question posed by the heritage brands we work with is \u201cHow can we engage and retain a younger customer without alienating our loyal, older customer base?\u201d This arduous question plagues numerous retailers within the industry and isn\u2019t isolated to a single sector.\u00a0 Although the solutions are rarely a one-size-fits-all [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/\" \/>\n<meta property=\"og:site_name\" content=\"MG2\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MG2corporation\" \/>\n<meta property=\"article:modified_time\" content=\"2017-10-30T16:03:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"580\" \/>\n\t<meta property=\"og:image:height\" content=\"580\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@mg2_design\" \/>\n<meta name=\"twitter:label1\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 \u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/\",\"url\":\"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/\",\"name\":\"Retail Cinema: Bridging the Multigenerational Customer Experience - News - MG2\",\"isPartOf\":{\"@id\":\"https:\/\/mg2.com\/#website\"},\"datePublished\":\"2017-10-23T15:50:52+00:00\",\"dateModified\":\"2017-10-30T16:03:24+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/#breadcrumb\"},\"inLanguage\":\"zh-Hans\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/mg2.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\/\/mg2.com\/news\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Retail Cinema: Bridging the Multigenerational Customer Experience\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/mg2.com\/#website\",\"url\":\"https:\/\/mg2.com\/\",\"name\":\"MG2\",\"description\":\"Design leadership and delivery excellence\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/mg2.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"zh-Hans\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Retail Cinema: Bridging the Multigenerational Customer Experience - News - MG2","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/","og_locale":"zh_CN","og_type":"article","og_title":"Retail Cinema: Bridging the Multigenerational Customer Experience","og_description":"As retail designers, the most common question posed by the heritage brands we work with is \u201cHow can we engage and retain a younger customer without alienating our loyal, older customer base?\u201d This arduous question plagues numerous retailers within the industry and isn\u2019t isolated to a single sector.\u00a0 Although the solutions are rarely a one-size-fits-all [&hellip;]","og_url":"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/","og_site_name":"MG2","article_publisher":"https:\/\/www.facebook.com\/MG2corporation","article_modified_time":"2017-10-30T16:03:24+00:00","og_image":[{"width":580,"height":580,"url":"https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@mg2_design","twitter_misc":{"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4":"2 \u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/","url":"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/","name":"Retail Cinema: Bridging the Multigenerational Customer Experience - News - MG2","isPartOf":{"@id":"https:\/\/mg2.com\/#website"},"datePublished":"2017-10-23T15:50:52+00:00","dateModified":"2017-10-30T16:03:24+00:00","breadcrumb":{"@id":"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/#breadcrumb"},"inLanguage":"zh-Hans","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/mg2.com\/zh\/news\/retail-cinema-bridging-multigenerational-customer-experience\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mg2.com\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/mg2.com\/news\/"},{"@type":"ListItem","position":3,"name":"Retail Cinema: Bridging the Multigenerational Customer Experience"}]},{"@type":"WebSite","@id":"https:\/\/mg2.com\/#website","url":"https:\/\/mg2.com\/","name":"MG2","description":"Design leadership and delivery excellence","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mg2.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"zh-Hans"}]}},"uagb_featured_image_src":{"full":["https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg",580,580,false],"thumbnail":["https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn-400x400.jpg",400,400,true],"medium":["https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg",580,580,false],"medium_large":["https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg",580,580,false],"large":["https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg",580,580,false],"1536x1536":["https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg",580,580,false],"2048x2048":["https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg",580,580,false],"trp-custom-language-flag":["https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/07120340\/Myra-Vaughn.jpg",12,12,false]},"uagb_author_info":{"display_name":"Ryan Lascano","author_link":"https:\/\/mg2.com\/zh\/latest\/author\/ryan\/"},"uagb_comment_info":0,"uagb_excerpt":"As retail designers, the most common question posed by the heritage brands we work with is \u201cHow can we engage and retain a younger customer without alienating our loyal, older customer base?\u201d This arduous question plagues numerous retailers within the industry and isn\u2019t isolated to a single sector.\u00a0 Although the solutions are rarely a one-size-fits-all&hellip;","_links":{"self":[{"href":"https:\/\/mg2.com\/zh\/wp-json\/wp\/v2\/news\/4405"}],"collection":[{"href":"https:\/\/mg2.com\/zh\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/mg2.com\/zh\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/mg2.com\/zh\/wp-json\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mg2.com\/zh\/wp-json\/wp\/v2\/media\/1792"}],"wp:attachment":[{"href":"https:\/\/mg2.com\/zh\/wp-json\/wp\/v2\/media?parent=4405"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mg2.com\/zh\/wp-json\/wp\/v2\/tags?post=4405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}