{"id":13264,"date":"2025-03-19T09:00:00","date_gmt":"2025-03-19T16:00:00","guid":{"rendered":"https:\/\/mg2.com\/?p=13264"},"modified":"2025-04-14T10:42:48","modified_gmt":"2025-04-14T17:42:48","slug":"pop-ups-prove-their-versatility-product-debuts-event-tie-ins-and-on-the-ground-testing","status":"publish","type":"post","link":"https:\/\/mg2.com\/zh\/latest\/pop-ups-prove-their-versatility-product-debuts-event-tie-ins-and-on-the-ground-testing\/","title":{"rendered":"\u5feb\u95ea\u5e97\u5c55\u73b0\u5176\u591a\u529f\u80fd\u6027\uff1a\u4ea7\u54c1\u9996\u53d1\u3001\u6d3b\u52a8\u642d\u914d\u548c\u5b9e\u5730\u6d4b\u8bd5"},"content":{"rendered":"
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\u5a92\u4f53\u62a5\u9053<\/a><\/div>\n\n

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\"\"<\/figure><\/div>\n\n\n\n
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Retail TouchPoints \u8fd1\u671f\u53d1\u8868\u7684\u6587\u7ae0\u300a\u5feb\u95ea\u5e97\u5c55\u73b0\u5176\u591a\u529f\u80fd\u6027\uff1a\u4ea7\u54c1\u9996\u53d1\u3001\u6d3b\u52a8\u8054\u52a8\u548c\u5b9e\u5730\u6d4b\u8bd5\u300b\u91cd\u70b9\u4ecb\u7ecd\u4e86 Kizik \u5728\u7ebd\u7ea6\u5f00\u8bbe\u7684\u5feb\u95ea\u5e97\uff0c\u8be5\u5feb\u95ea\u5e97\u7531 MG2 \u8bbe\u8ba1\u3002\u8fd9\u5bb6\u4f4d\u4e8e\u7ebd\u7ea6 SoHo \u533a Greene \u8857\u7684\u4f53\u9a8c\u5f0f\u5feb\u95ea\u5e97\u9996\u6b21\u5411\u7ebd\u7ea6\u7684\u6d88\u8d39\u8005\u3001\u4f20\u7edf\u5a92\u4f53\u548c\u610f\u89c1\u9886\u8896\u4ecb\u7ecd\u4e86 Kizik \u54c1\u724c\u3002\u7531\u4e8e\u53cd\u54cd\u70ed\u70c8\uff0c\u8fd9\u5bb6\u5feb\u95ea\u5e97\u7684\u8425\u4e1a\u65f6\u95f4\u6bd4\u9884\u671f\u5ef6\u957f\u4e86\u4e94\u5468\u3002<\/p>\n\n\n\n

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\u9605\u8bfb\u66f4\u591a\u5173\u4e8e\u96f6\u552e\u89e6\u70b9\u7684\u5185\u5bb9<\/a><\/div>\n<\/div>\n\n\n\n

<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Retail TouchPoints’ recently published article, “Pop-Ups Prove Their Versatility: Product Debuts, Event Tie-Ins, and On-the-Ground Testing,” features Kizik’s NYC pop-up, designed by MG2. The experiential pop-up on Greene Street in New York’s SoHo neighborhood introduced the brand for the first time to a New York audience\u2014consumers, traditional media, and influencers. 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