{"id":13757,"date":"2025-09-08T19:36:54","date_gmt":"2025-09-09T02:36:54","guid":{"rendered":"https:\/\/mg2.com\/?p=13757"},"modified":"2026-01-19T19:43:49","modified_gmt":"2026-01-20T02:43:49","slug":"the-experience-equation-what-retailers-need-to-get-right","status":"publish","type":"post","link":"https:\/\/mg2.com\/zh\/latest\/the-experience-equation-what-retailers-need-to-get-right\/","title":{"rendered":"\u4f53\u9a8c\u65b9\u7a0b\u5f0f\uff1a\u96f6\u552e\u5546\u9700\u8981\u505a\u5bf9\u4ec0\u4e48"},"content":{"rendered":"
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In a recent episode of Retail Remix, MG2 Principal Melissa Gonzalez spoke with Nicole Silberstein to share why in-store experiences remain a powerful driver of connection and conversion, and how MG2\u2019s latest research reveals Gen Z is coming to physical retail with clear purpose.<\/p>\n\n\n\n

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Listen to the full episode in Retail TouchPoints<\/a><\/div>\n<\/div>\n\n\n\n

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<\/p>","protected":false},"excerpt":{"rendered":"

In a recent episode of Retail Remix, MG2 Principal Melissa Gonzalez spoke with Nicole Silberstein to share why in-store experiences remain a powerful driver of connection and conversion, and how MG2\u2019s latest research reveals Gen Z is coming to physical retail with clear purpose.<\/p>","protected":false},"author":41,"featured_media":13758,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[2789],"tags":[],"markets":[261,2992],"market_sectors":[2995,275],"location":[],"class_list":["post-13757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-coverage","markets-consumer-experiences","markets-mg2-advisory","market_sectors-experiential-retail","market_sectors-specialty-retail"],"acf":[],"yoast_head":"\nThe Experience Equation: What Retailers Need to Get Right - Insights - MG2<\/title>\n<meta name=\"description\" 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