{"id":13822,"date":"2026-01-05T16:51:11","date_gmt":"2026-01-05T23:51:11","guid":{"rendered":"https:\/\/mg2.com\/?p=13822"},"modified":"2026-03-20T16:53:13","modified_gmt":"2026-03-20T23:53:13","slug":"the-retail-sector-designers-perspective-experience-is-currency-for-brick-and-mortar-retailers","status":"publish","type":"post","link":"https:\/\/mg2.com\/zh\/latest\/the-retail-sector-designers-perspective-experience-is-currency-for-brick-and-mortar-retailers\/","title":{"rendered":"The Retail Sector: Designers\u2019 Perspective: Experience is Currency for Brick-and-Mortar Retailers"},"content":{"rendered":"<div class=\"wp-block-columns post-header is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"taxonomy-category wp-block-post-terms\"><a href=\"https:\/\/mg2.com\/zh\/latest\/category\/media-coverage\/\" rel=\"tag\">\u5a92\u4f53\u62a5\u9053<\/a><\/div>\n\n<h1 class=\"wp-block-post-title\">The Retail Sector: Designers\u2019 Perspective: Experience is Currency for Brick-and-Mortar Retailers<\/h1>\n\n<div class=\"meta wp-block-post-date\"><time datetime=\"2026-01-05T16:51:11-07:00\">5 1 \u6708, 2026<\/time><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1515\" src=\"https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2026\/03\/20164808\/Eladio-Victoria-updated-August-2025-scaled.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-image-13823 wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2026\/03\/20164808\/Eladio-Victoria-updated-August-2025-scaled.jpg 2560w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2026\/03\/20164808\/Eladio-Victoria-updated-August-2025-800x474.jpg 800w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2026\/03\/20164808\/Eladio-Victoria-updated-August-2025-1600x947.jpg 1600w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2026\/03\/20164808\/Eladio-Victoria-updated-August-2025-768x455.jpg 768w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2026\/03\/20164808\/Eladio-Victoria-updated-August-2025-1536x909.jpg 1536w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2026\/03\/20164808\/Eladio-Victoria-updated-August-2025-2048x1212.jpg 2048w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2026\/03\/20164808\/Eladio-Victoria-updated-August-2025-18x12.jpg 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>MG2 Senior Project Designer Eladio Victoria and Principal Melissa Gonzalez spoke with Jessica Chevalier at Floor Focus Magazine, sharing their perspectives on the retail sector as designers. <\/p>\n\n\n\n<p>\u201cWe build connection by creating emotional touchpoints through flooring,\u201d says Eladio Victoria, senior project designer with MG2. \u201cWe are combining the floor and ceiling to create some hot spots or experiential locations within the retail space and also with a connection to the community, trying to evoke a presence with flooring using local materials so the consumers understand the space they are in.\u201d<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-charcoal-color has-white-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/www.floordaily.net\/floorfocus\/the-retail-sector-designers-perspective-experience-is-currency-for-brick-and-mortar-retail\" target=\"_blank\" rel=\"noreferrer noopener\">Read the full article in Floor Daily<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>MG2 Senior Project Designer Eladio Victoria and Principal Melissa Gonzalez spoke with Jessica Chevalier at Floor Focus Magazine, sharing their perspectives on the retail sector as designers. \u201cWe build connection by creating emotional touchpoints through flooring,\u201d says Eladio Victoria, senior project designer with MG2. \u201cWe are combining the floor and ceiling to create some hot [&hellip;]<\/p>","protected":false},"author":41,"featured_media":13823,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[2789],"tags":[],"markets":[261],"market_sectors":[2995,275],"location":[],"class_list":["post-13822","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-coverage","markets-consumer-experiences","market_sectors-experiential-retail","market_sectors-specialty-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v21.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Retail Sector: Designers\u2019 Perspective: Experience is Currency for Brick-and-Mortar Retailers - Insights - MG2<\/title>\n<meta name=\"description\" content=\"MG2 Senior Project Designer Eladio Victoria and Principal Melissa Gonzalez spoke with Jessica Chevalier at 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