{"id":9628,"date":"2022-01-21T05:30:00","date_gmt":"2022-01-21T12:30:00","guid":{"rendered":"https:\/\/dev.mg2.com\/?p=9628"},"modified":"2022-09-05T11:37:32","modified_gmt":"2022-09-05T18:37:32","slug":"the-future-of-digital-physical-retail-top-five-trends-for-2022","status":"publish","type":"post","link":"https:\/\/mg2.com\/zh\/latest\/the-future-of-digital-physical-retail-top-five-trends-for-2022\/","title":{"rendered":"\u6570\u5b57\u96f6\u552e\u4e0e\u5b9e\u4f53\u96f6\u552e\u7684\u672a\u6765\uff1a2022 \u5e74\u4e94\u5927\u8d8b\u52bf"},"content":{"rendered":"<header class=\"post-header block-header block-header-image-text margin\">\n\t<div class=\"grid-container\">\n\t\t\t\t<div class=\"grid-x grid-padding-x\">\n\t\t\t<div class=\"cell small-10 small-offset-1 medium-8 medium-offset-3 large-7 large-offset-4 xxlarge-9 xxlarge-offset-3\">\n\t\t\t\t<div class=\"callout bg-white gotham\">\n\t\t\t\t\t<h6 class=\"eyebrow\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\u89c2\u70b9\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h6>\n\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\u6570\u5b57\u96f6\u552e\u4e0e\u5b9e\u4f53\u96f6\u552e\u7684\u672a\u6765\uff1a2022 \u5e74\u4e94\u5927\u8d8b\u52bf\t\t\t\t\t<\/h1>\n\t\t\t\t\t<h6 class=\"meta\">2022 \u5e74 1 \u6708 \/ \u4f5c\u8005\uff1a\u6885\u4e3d\u838e\u00b7\u5188\u8428\u96f7\u65af<\/h6>\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"grid-x grid-padding-x\">\n\t\t\t<figure class=\"image cell small-10 small-offset-1 medium-9 large-6 xlarge-7 xxlarge-8 large-offset-0\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1067\" src=\"https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21161904\/christiann-koepke-0jPuWm8_9wY-unsplash-1600x1067.jpg\" class=\"attachment-large size-large wp-image-9630\" alt=\"\" srcset=\"https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21161904\/christiann-koepke-0jPuWm8_9wY-unsplash-1600x1067.jpg 1600w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21161904\/christiann-koepke-0jPuWm8_9wY-unsplash-800x533.jpg 800w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21161904\/christiann-koepke-0jPuWm8_9wY-unsplash-768x512.jpg 768w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21161904\/christiann-koepke-0jPuWm8_9wY-unsplash-1536x1024.jpg 1536w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21161904\/christiann-koepke-0jPuWm8_9wY-unsplash-2048x1365.jpg 2048w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21161904\/christiann-koepke-0jPuWm8_9wY-unsplash-18x12.jpg 18w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\t\t\t<\/figure>\n\t\t\t<div class=\"header-content cell small-10 small-offset-1 medium-10 large-5 xlarge-4 xxlarge-4 large-offset-0 align-self-bottom\">\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t<p><em>\u672c\u6587\u6700\u521d\u7531\u2026\u2026\u64b0\u5199\u5e76\u53d1\u5e03 <a href=\"https:\/\/lionesquegroup.com\/perspectives\/the-future-of-digital-physical-retail-top-five-trends-for-2022\/\" target=\"_blank\" rel=\"noopener\">\u72ee\u5b50\u5ea7\u96c6\u56e2<\/a>.<\/em><\/p>\n<p>__________<\/p>\n<p><span style=\"font-weight: 400;\">\u4e00\u6708\u5e95\uff0c\u6211\u4eec\u56e2\u961f\u6709\u5e78\u53c2\u52a0\u4e86\u5728\u7ebd\u7ea6\u4e3e\u529e\u7684NRF\u5e74\u5ea6\u96f6\u552e\u4e1a\u5927\u4f1a\uff08Big Show\uff09\u3002\u6211\u6709\u5e78\u4e3b\u6301\u4e86\u4e00\u573a\u7cbe\u5f69\u7684\u884c\u4e1a\u672a\u6765\u53d1\u5c55\u4e13\u9898\u8ba8\u8bba\u3002\u8fc7\u53bb\u4e24\u5e74\u96f6\u552e\u4e1a\u53d1\u751f\u4e86\u7ffb\u5929\u8986\u5730\u7684\u53d8\u5316\uff0c\u56e0\u6b64\uff0c\u80fd\u591f\u4e0e\u5404\u5927\u54c1\u724c\u548c\u4e13\u5bb6\u9762\u5bf9\u9762\u4ea4\u6d41\uff0c\u4e86\u89e3\u4ed6\u4eec\u5982\u4f55\u521b\u65b0\u5730\u6ee1\u8db3\u6d88\u8d39\u8005\u7684\u671f\u671b\u548c\u9700\u6c42\uff0c\u662f\u4e00\u6b21\u96be\u5f97\u7684\u673a\u4f1a\u3002\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4ee5\u4e0b\u662f\u6211\u4eec\u4ece\u96f6\u552e\u5546\u3001\u54c1\u724c\u5546\u548c\u8bbe\u8ba1\u5e08\u8eab\u4e0a\u603b\u7ed3\u51fa\u7684\u4e94\u5927\u8981\u70b9\uff0c\u8fd9\u4e9b\u8981\u70b9\u5bf9\u4e8e\u4ed6\u4eec\u6253\u9020\u672a\u6765\u51e0\u4ee3\u6570\u5b57\u548c\u5b9e\u4f53\u6d88\u8d39\u4f53\u9a8c\u81f3\u5173\u91cd\u8981\uff1a<\/span><\/p>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/header><!--\/post-header-->\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\" id=\"h-1-agility-in-evolving-the-cross-platform-experience-is-critical\">1. <strong>\u7075\u6d3b\u5730\u6539\u8fdb\u8de8\u5e73\u53f0\u4f53\u9a8c\u81f3\u5173\u91cd\u8981\u3002&nbsp;<\/strong><\/h4>\n\n\n\n<p>\u968f\u7740\u6d88\u8d39\u8005\u8d2d\u7269\u65b9\u5f0f\u7684\u4e0d\u65ad\u6f14\u53d8\uff0c\u7ebf\u4e0a\u7ebf\u4e0b\u9500\u552e\u70b9\u4e4b\u95f4\u7684\u754c\u9650\u65e5\u6e10\u6a21\u7cca\uff0c\u54c1\u724c\u9700\u8981\u5177\u5907\u6301\u7eed\u7075\u6d3b\u5730\u6539\u8fdb\u4ea7\u54c1\u548c\u670d\u52a1\u7684\u80fd\u529b\u3002\u652f\u4ed8\u8fc7\u7a0b\u4e2d\u7684\u4efb\u4f55\u4e0d\u4fbf\u90fd\u53ef\u80fd\u5bfc\u81f4\u4ea4\u6613\u5931\u8d25\u3002\u56e0\u6b64\uff0c\u63a2\u7d22\u5e76\u5b9e\u65bd\u7b80\u5316\u7684\u652f\u4ed8\u65b9\u5f0f\uff0c\u8ba9\u6d88\u8d39\u8005\u548c\/\u6216\u5e97\u5458\u80fd\u591f\u8f7b\u677e\u5b8c\u6210\u652f\u4ed8\u81f3\u5173\u91cd\u8981\u3002&nbsp;<\/p>\n\n\n\n<p><br>\u5728\u5e97\u5185\u5e03\u5c40\u65b9\u9762\uff0c\u827a\u672f\u4e0e\u79d1\u5b66\u76f8\u878d\u5408\u3002\u5982\u4eca\uff0c\u6211\u4eec\u6bd4\u4ee5\u5f80\u4efb\u4f55\u65f6\u5019\u90fd\u66f4\u5bb9\u6613\u83b7\u53d6\u6570\u636e\u548c\u6d1e\u5bdf\uff0c\u4ece\u800c\u80fd\u591f\u4e86\u89e3\u987e\u5ba2\u884c\u4e3a\u6a21\u5f0f\u3001\u6355\u6349\u4e0e\u5e97\u5458\u7684\u4e92\u52a8\uff0c\u5e76\u63ed\u793a\u75db\u70b9\u3002\u8fd9\u4e9b\u6570\u636e\u5bf9\u4e8e\u5236\u5b9a\u654f\u6377\u8bbe\u8ba1\u7b56\u7565\u81f3\u5173\u91cd\u8981\uff0c\u800c\u654f\u6377\u8bbe\u8ba1\u7b56\u7565\u9700\u8981\u968f\u7740\u987e\u5ba2\u7684\u9700\u6c42\u800c\u4e0d\u65ad\u8c03\u6574\u3002\u884c\u4e1a\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\uff0c\u4f8b\u5982 <a href=\"https:\/\/www.globenewswire.com\/news-release\/2022\/01\/16\/2367474\/0\/en\/Pathr-ai-Announces-Partnership-with-The-Lionesque-Group-and-MG2-to-Deliver-Pop-Up-Shop-Analytics-for-Retailers-Unveiling-at-National-Retail-Federation-s-Big-Show-2022.html\" target=\"_blank\" rel=\"noreferrer noopener\">Lionesque Group \u548c Pathr.AI \u5ba3\u5e03\u8fbe\u6210\u534f\u8bae\u3002<\/a>\u5c06\u662f\u5b9a\u4e49\u548c\u52a0\u5f3a\u672a\u6765\u6d88\u8d39\u8005\/\u54c1\u724c\u5173\u7cfb\u7684\u5173\u952e\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">2. <strong>\u6548\u7387\u662f\u79d1\u6280\u6240\u80fd\u63d0\u4f9b\u7684\u6700\u5b9d\u8d35\u7684\u8d22\u5bcc\u3002<\/strong><\/h4>\n\n\n\n<p>\u8981\u60f3\u771f\u6b63\u53d6\u5f97\u6210\u529f\uff0c\u95e8\u5e97\u5458\u5de5\u9700\u8981\u968f\u65f6\u638c\u63e1\u4fe1\u606f\uff0c\u65e0\u8bba\u662f\u540e\u53f0\u64cd\u4f5c\u8fd8\u662f\u4e0e\u987e\u5ba2\u4e92\u52a8\u3002\u5373\u65f6\u4e86\u89e3\u8d27\u67b6\u4e0a\u7684\u5546\u54c1\u3001\u4ed3\u5e93\u91cc\u7684\u5e93\u5b58\u4ee5\u53ca\u5176\u4ed6\u95e8\u5e97\u7684\u5546\u54c1\u4f9b\u5e94\u60c5\u51b5\uff0c\u4e0d\u4ec5\u662f\u5f53\u4eca\u987e\u5ba2\u7684\u671f\u671b\uff0c\u66f4\u662f\u63d0\u5347\u9500\u552e\u524d\u666f\u548c\u5de9\u56fa\u54c1\u724c\u5fe0\u8bda\u5ea6\u7684\u5fc5\u8981\u6761\u4ef6\u3002<\/p>\n\n\n\n<p><br>\u4e0e\u72ee\u5b50\u5ea7\u96c6\u56e2\u7684\u7406\u5ff5\u4e00\u81f4 <a href=\"https:\/\/mg2.com\/zh\/perspectives\/designing-store-experiences-for-todays-consumer\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u8fd1\u671f\u884c\u4e1a\u8c03\u67e5\u7ed3\u679c<\/a>\u95e8\u5e97\u5458\u5de5\u6bcf\u65f6\u6bcf\u523b\u90fd\u80fd\u5b9e\u65f6\u638c\u63e1\u5168\u90e8\u5e93\u5b58\u4fe1\u606f\uff0c\u96f6\u552e\u5546\u5c31\u80fd\u8282\u7701\u6570\u767e\u4e07\u7f8e\u5143\u3002\u5229\u7528\u6280\u672f\u8d4b\u80fd\u5458\u5de5\u638c\u63e1\u8fd9\u4e9b\u4fe1\u606f\uff0c\u53ef\u4ee5\u63d0\u9ad8\u95e8\u5e97\u6548\u7387\u3001\u4f18\u5316\u751f\u4ea7\u529b\u5e76\u7b80\u5316\u914d\u9001\u6d41\u7a0b\u3002<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"937\" src=\"https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21162328\/MicrosoftTeams-image-19.jpg\" alt=\"Melissa Gonzalez, Principal at MG2, NRF Big Show 2022\" class=\"wp-image-9632\" srcset=\"https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21162328\/MicrosoftTeams-image-19.jpg 1440w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21162328\/MicrosoftTeams-image-19-800x521.jpg 800w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21162328\/MicrosoftTeams-image-19-768x500.jpg 768w, https:\/\/d1xchyov513y0i.cloudfront.net\/wp-content\/uploads\/2022\/01\/21162328\/MicrosoftTeams-image-19-18x12.jpg 18w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h4 class=\"wp-block-heading\">3. <strong>\u5168\u6e20\u9053\u610f\u5473\u7740\u65e0\u5904\u4e0d\u5728\u5730\u6ee1\u8db3\u6d88\u8d39\u8005\u7684\u9700\u6c42\u3002&nbsp;<\/strong><\/h4>\n\n\n\n<p>\u65e0\u8bba\u6d88\u8d39\u8005\u662f\u8eab\u5904\u5546\u5e97\u3001\u5728\u7ebf\u6d4f\u89c8\u3001\u4e0e\u793e\u4ea4\u5a92\u4f53\u4e92\u52a8\uff0c\u8fd8\u662f\u5728\u5143\u5b87\u5b99\u4e2d\u73a9\u800d\uff0c\u4ed6\u4eec\u90fd\u5e0c\u671b\u5e76\u671f\u5f85\u54c1\u724c\u5728\u5404\u4e2a\u6e20\u9053\u90fd\u80fd\u63d0\u4f9b\u4e00\u81f4\u3001\u7b80\u5316\u7684\u201c\u70b9\u51fb\u8d2d\u4e70\u201d\u4f53\u9a8c\uff0c\u5e76\u4e14\u8fd9\u79cd\u4f53\u9a8c\u80fd\u591f\u65e0\u7f1d\u8854\u63a5\u3002 <\/p>\n\n\n\n<p>\u4ed6\u4eec\u8ffd\u6c42\u7684\u662f\u4e00\u79cd\u201c\u5e94\u6709\u5c3d\u6709\u201d\u7684\u9009\u62e9\u6743\uff0c\u5e76\u4e14\u8fd9\u79cd\u9009\u62e9\u6743\u80fd\u591f\u6839\u636e\u4ed6\u4eec\u5f53\u4e0b\u7684\u9700\u6c42\u7075\u6d3b\u8c03\u6574\u3002\u8fd9\u79cd\u7075\u6d3b\u6027\u5bf9\u4e8e\u6211\u4eec\u6784\u60f3\u672a\u6765\u95e8\u5e97\u7684\u8bbe\u8ba1\u81f3\u5173\u91cd\u8981\u3002\u6570\u5b57\u5316\u6574\u5408\u9700\u8981\u8d4b\u80fd\u95e8\u5e97\u5458\u5de5\u548c\u6d88\u8d39\u8005\uff0c\u4f7f\u4ed6\u4eec\u80fd\u591f\u5728\u5149\u987e\u4e0d\u540c\u7684\u5b9e\u4f53\u5e97\u65f6\u7075\u6d3b\u5207\u6362\uff0c\u4ece\u800c\u83b7\u5f97\u4ed6\u4eec\u6240\u9700\u7684\u5404\u79cd\u9009\u62e9\u3001\u4fbf\u6377\u7684\u8d2d\u7269\u4f53\u9a8c\u548c\u9ad8\u6548\u7684\u670d\u52a1\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">4. <strong>\u771f\u6b63\u7684\u53ef\u6301\u7eed\u53d1\u5c55\u59cb\u4e8e\u4f9b\u5e94\u94fe\u3002&nbsp;<\/strong><\/h4>\n\n\n\n<p>\u6d88\u8d39\u8005\u7528\u94b1\u5305\u6295\u7968\uff0c\u4ed6\u4eec\u8868\u8fbe\u559c\u7231\u7684\u65b9\u5f0f\u4e5f\u8d8a\u6765\u8d8a\u503e\u5411\u4e8e\u5e0c\u671b\u6240\u652f\u6301\u7684\u54c1\u724c\u5c55\u73b0\u51fa\u900f\u660e\u5ea6\u3001\u771f\u8bda\u548c\u53ef\u6301\u7eed\u53d1\u5c55\u7684\u7406\u5ff5\u3002\u8fd9\u8fd8\u5305\u62ec\u96f6\u552e\u5546\u5bf9\u73af\u5883\u4ea7\u751f\u79ef\u6781\u5f71\u54cd\uff0c\u4ee5\u53ca\u52aa\u529b\u5b9e\u73b0\u793e\u4f1a\u548c\u793e\u533a\u516c\u5e73\u3002<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u771f\u6b63\u7684\u5173\u952e\u5728\u4e8e\u6574\u4e2a\u751f\u6001\u7cfb\u7edf\u7684\u534f\u540c\u5408\u4f5c\uff0c\u624d\u80fd\u771f\u6b63\u5e26\u6765\u6d88\u8d39\u8005\u80fd\u591f\u770b\u5230\u5e76\u4ea7\u751f\u5171\u9e23\u7684\u6539\u53d8\u3002\u54c1\u724c\u548c\u96f6\u552e\u5546\u9700\u8981\u638c\u63a7\u5e76\u4f18\u5316\u81ea\u8eab\u7684\u4f9b\u5e94\u94fe\uff0c\u4ece\u6210\u672c\u548c\u900f\u660e\u5ea6\u4e24\u4e2a\u65b9\u9762\u63d0\u5347\u6d88\u8d39\u8005\u7684\u8d2d\u4e70\u4fbf\u5229\u6027\u3002<\/p>\n\n\n\n<p>Rothy&#039;s \u7684 Saskia van Gendt \u5206\u4eab\u7684\u7ecf\u9a8c\u4e4b\u4e00\u662f\u5bf9\u54c1\u724c\u81ea\u8eab\u5728\u6574\u4e2a\u8fc7\u7a0b\u4e2d\u6240\u626e\u6f14\u89d2\u8272\u7684\u6df1\u523b\u7406\u89e3\u3002\u201c\u5982\u679c\u4f60\u638c\u63a7\u4e86\u4f9b\u5e94\u94fe\uff0c\u201d\u4ed6\u6307\u51fa\uff0c\u201c\u4f60\u5c31\u80fd\u771f\u6b63\u5730\u5f71\u54cd\u5c40\u9762\u3002\u4f8b\u5982\uff0c\u4f60\u53ef\u4ee5\u5efa\u7acb\u6309\u9700\u751f\u4ea7\u6a21\u5f0f\uff0c\u4ece\u800c\u907f\u514d\u6d6a\u8d39\u3002\u201d<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">5. <strong>\u6211\u4eec\u6b63\u5904\u4e8e\u5b9e\u4f53\u4e0e\u6570\u5b57\u878d\u5408\u7684\u65f6\u4ee3\u3002<\/strong><\/h4>\n\n\n\n<p>\u5143\u5b87\u5b99\u2014\u2014\u8fd9\u4e2a\u884c\u4e1a\u6700\u65b0\u7684\u70ed\u95e8\u8bcd\u6c47\u2014\u2014\u8574\u542b\u7740\u5c06\u5b9e\u4f53\u96f6\u552e\u4e0e\u6df7\u5408\u73b0\u5b9e\u4f53\u9a8c\u878d\u5408\u7684\u6f5c\u529b\u548c\u524d\u666f\u3002\u7136\u800c\uff0c\u6211\u4eec\u65e9\u5df2\u5728\u6570\u5b57\u4e0e\u5b9e\u4f53\u878d\u5408\u7684\u9053\u8def\u4e0a\u8d70\u4e86\u591a\u5e74\uff0c\u4f8b\u5982\uff0c\u865a\u62df\u7684\u65e0\u9650\u8d27\u67b6\u53ef\u4ee5\u8ba9\u6d88\u8d39\u8005\u50cf\u5728\u5b9e\u4f53\u5e97\u91cc\u4e00\u6837\uff0c\u82b1\u4e0a\u51e0\u4e2a\u5c0f\u65f6\u6d4f\u89c8\u5546\u54c1\u3002&nbsp;<\/p>\n\n\n\n<p>\u521b\u65b0\u6280\u672f\u5df2\u7ecf\u5e76\u5c06\u7ee7\u7eed\u63a8\u52a8\u96f6\u552e\u6570\u636e\u91c7\u96c6\u548c\u5206\u6790\u7684\u672a\u6765\u53d1\u5c55\uff0c\u901a\u8fc7RFID\u3001\u4f20\u611f\u5668\u3001\u6570\u5b57\u663e\u793a\u5c4f\u548c\u4ea7\u54c1\u7b49\u65b9\u5f0f\u5b9e\u73b0\u54cd\u5e94\u8fc5\u901f\u7684\u7269\u8054\u7f51\u8fde\u63a5\uff0c\u5e76\u878d\u5408\u6c89\u6d78\u5f0f\u5a92\u4f53\u4f53\u9a8c\u3002\u6570\u5b57\u4e0e\u7269\u7406\u4e16\u754c\u7684\u878d\u5408\u53ea\u4f1a\u4e0d\u65ad\u52a0\u6df1\u3002<\/p>\n\n\n\n<p>__________<\/p>\n\n\n\n<p><a href=\"http:\/\/mg2.com\/zh\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u8bf7\u8054\u7cfb\u6211\u4eec\u7684\u56e2\u961f<\/a> \u4e86\u89e3\u66f4\u591a\u6211\u4eec\u5982\u4f55\u5e2e\u52a9\u54c1\u724c\u5b9a\u4e49\u5b9e\u4f53\u96f6\u552e\u7684\u672a\u6765\u3002<\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>1. Agility in evolving the cross-platform experience is critical.&nbsp; As consumers continue to evolve how they shop, blurring the point-of-sale lines across digital and physical spaces, brands need the ability to continually and fluidly advance their offering. Any instance of friction during the payment process can kill the purchase. Unearthing and implementing streamlined methods of [&hellip;]<\/p>","protected":false},"author":1,"featured_media":9630,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[2790],"tags":[],"markets":[261],"market_sectors":[271,274,275],"location":[],"class_list":["post-9628","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-perspectives","markets-consumer-experiences","market_sectors-pop-up-retail","market_sectors-retail-development","market_sectors-specialty-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v21.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Future of Digital &amp; Physical Retail: Top Five Trends for 2022 - Insights - MG2<\/title>\n<meta name=\"description\" content=\"Our top five 2022 design trends for retailers and brands to consider as they bring digital and physical consumer experiences to life.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lionesquegroup.com\/perspectives\/the-future-of-digital-physical-retail-top-five-trends-for-2022\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Future of Digital &amp; 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