{"id":9567,"date":"2022-01-05T15:00:12","date_gmt":"2022-01-05T22:00:12","guid":{"rendered":"https:\/\/dev.mg2.com\/?post_type=projects&p=9567"},"modified":"2024-06-27T16:41:51","modified_gmt":"2024-06-27T23:41:51","slug":"tempo","status":"publish","type":"projects","link":"https:\/\/mg2.com\/zh\/projects\/tempo\/","title":{"rendered":"Tempo"},"content":{"rendered":"
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A unique customer journey<\/h4>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n
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When Tempo\u2014an industry leader in the burgeoning world of home fitness\u2014sought to expand its connection with consumers by branching out into the physical retail market, they partnered with MG2 \/ The Lionesque Group<\/a> on a holistic approach toward the strategy, design, and build-out of new stand-alone stores.<\/p>\n\n\n\n

Applying the data and learning from its partnership retail spaces, Tempo sought a retail offering that goes beyond demoing its products and services. A unique customer journey steeped in education and daily possibilities as part of the Tempo community was carefully curated, showcasing the potential for a healthier, fuller lifestyle, fueled by the strength derived from the brand\u2019s offering. Featuring inspiration from coaches and the company\u2019s founder himself, Tempo\u2019s brick-and-mortar story helps consumers envision a marriage of activities in the real world\u2014rock climbing, surfing, hiking, and more\u2014and your wellness partner at home.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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In addition to a comprehensive approach toward strategy, design, and build-out of stores, designers partnered with Tempo on an alignment of KPIs for its new retail spaces. A series of market studies helped the teams determine the right square footage and cities for pilot stores, while simultaneously partnering on and driving everything from concept development, retail strategy plan, and budget assessments, to design fit and project management.<\/p>\n\n\n\n

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With doors opening in Manhattan and Bellevue, Washington on time for the holiday season, Tempo is primed to properly analyze and optimize its brick-and-mortar retail strategies, while fully immersing home fitness enthusiasts in what\u2019s possible as part of their unique community. <\/p>\n<\/div>\n<\/div>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

When Tempo\u2014an industry leader in the burgeoning world of home fitness\u2014sought to expand its connection with consumers by branching out into the physical retail market, they partnered with MG2 \/ The Lionesque Group on a holistic approach toward the strategy, design, and build-out of new stand-alone stores. Applying the data and learning from its partnership […]<\/p>","protected":false},"author":32,"featured_media":9569,"template":"","meta":{"_uag_custom_page_level_css":""},"tags":[],"markets":[261],"market_sectors":[2995],"class_list":["post-9567","projects","type-projects","status-publish","has-post-thumbnail","hentry","markets-consumer-experiences","market_sectors-experiential-retail","expertise-architectural-design","project_type-specialty-retail"],"acf":[],"yoast_head":"\nTempo - Design for Home Fitness Retail<\/title>\n<meta name=\"description\" content=\"Tempo's immersive retail experience, designed by MG2 architects. 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