2025 Retail Trends & Predictions: Solving the New Value Equation

As consumers navigated economic uncertainty in 2024, their priorities and expectations evolved to center on value.  

However, industry players quickly learned that consumers’ definition of “value” varies greatly depending on their household income, cultural alignment and more. How can brands embrace new marketing strategies, services and tech to solve this new value equation?  

14 retail industry experts shared their predictions, while offering tactical tips to help you thrive in 2025 and beyond. 
 
Access this interactive multimedia guide to get timely data and best practices from:  

• Melissa Minkow, Global Director – Retail Strategy, CI&T;
• Sarah Engel, President, January Digital & January Consulting;
• Jeffery Bustos, VP – Measurement, Addressability & Data, IAB;
• Sharon Gai, author and keynote speaker;
• Jack Stratten, Director, Insider Trends;
• Melissa Gonzalez, Principal, MG2, part of Colliers Engineering & Design;