市场类型

消费者体验

We create memorable, consumer experiences that anticipate the needs and lifestyle shifts of evolving users.

  • 75%
    用户参与度提升程度
  • >120
    重塑和改造的品牌数量
  • 300%
    快闪项目推出后流量增幅

设计服务

Advisory

  • Macro Trend & Analysis
  • Behavioral Insights
  • Brand & Operational Analysis
  • Competitive Benchmarking
  • Targeted Focus Groups
  • Qualitative Surveys
  • Field Studies
  • SME Interviews
  • White-Space Differentiation
  • Vision & Positioning
  • Digital Engagement Strategy
  • Design Exploration Recommendations
  • Experience Attributes & Optimization
  • Future Testing Framework
  • Real Estate Strategy

设计

  • Retail Concept & Prototypes
  • Experiential Design
  • Planning
  • Design Guidelines & Standards
  • Brand Design & Development
  • FF&E & Fixtures
  • Visual Merchandising
  • Lighting Design Strategy
  • Environmental Graphic Design
  • Sustainable Solutions
  • Value Engineering
  • Wayfinding

建筑设计

  • Jurisdictional Due Diligence
  • Site Analysis
  • Consultant Coordination
  • Test Fits & Schematic Design
  • Design Development
  • Permitting
  • Construction Documents
  • Construction Administration

Program Management

  • Permit Services
  • Information & Change Management
  • Program Management Tools
  • Prototype Development & Maintenance

Construction Management

  • Cost Estimation & Budgeting
  • Bidding
  • GC / Vendor Management
  • Operational Strategy
  • Fixture Mockups & Prototyping
  • Procurement
  • Schedule Management

市场分类

Experiential Retail

引人入胜的沉浸式、灵活的体验

食品,饮料和娱乐

为未来的消费者重塑品牌

大型零售

提升一站式购物体验

jewelry-show-room-brilliant-earth-mg2-design
专营零售

基于所服务的社区打造设计方案

Financial Institutions

Going beyond the transaction.

Retail Programs

卓越的表现和简化的一致性。

合作伙伴

Nordstrom Bellevue Renovation
Kizik
jewelry-show-room-brilliant-earth-mg2-design
灿烂的地球
Leica
Tommy Bahama & Marlin Bar
Smashburger

Target超市
Sorel
WaFd银行总部
Nordstrom Local

Transforming Insights into Opportunities

At MG2 Advisory, a premier advisory group within MG2, we are students of the world. We observe, learn, marinate, and share what we glean from those observations to help clients and partners discover new creative possibilities.

Through cultural study, contextual analysis, and robust ideation, we unlock new opportunities for businesses and brands to engage with their customers, residents, and patrons in more meaningful ways.