Gift Shop Tips for the Holiday Retailing Season

“We mined their private archives for the historical jackets on the walls, sourced vintage pieces at the entry and throughout the store,” says Melissa Gonzalez, Founder of Lionesque Group. A series of orange shadow boxes displays Alpha’s historic styles including the MA-1 and its predecessor the B-150D flight jacket along one wall. In all, visitors can view more than two dozen vintage items throughout.