Seattle Chocolates Factory Tour

MG2 creates a dynamic, one-of-a kind experience for a local leader in the chocolate industry.

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Several years into MG2’s ongoing relationship, Seattle Chocolates came to the firm with an exciting project: an interactive tour of its chocolate factory. Through chocolate tastings and seeing the detailed process, which leads to its creation, visitors get a first-hand view of what makes Seattle Chocolates so special.

MG2 partnered with Seattle Chocolates to make this vision a reality, leading to a new retail space, a tasting room and a classroom for visitor’s in-depth chocolate education. The resulting tour takes customers down a bright magenta walkway on a behind-the-scenes tour of how the product is made, sorted and packaged.

The tour sends guests through an interactive classroom equipped with a tasting bar comprised of custom tables, jars and finishes. The final result is a dynamic, one-of-a kind experience, for a local leader in the chocolate industry.