Market Sector： 零售开发

6 Corners Lofts is an Architizer A+ Awards Finalist

Our 6 Corners Lofts project was selected as a Finalist in the Architecture + Adaptive Reuse category of this year’s Architizer A+Awards!

In an effort to revitalize a 1938 Sears building and reinvigorate Chicago’s historic Portage Park shopping district, MG2 partnered with Novak Development to bring 6 Corners Lofts to life. MG2 Principal Jooyeol Oh preserved iconic Art Deco elements while introducing modern touches, thoughtfully connecting past and present. The innovative mixed-use project is complete with 206 residential units and over 50,000 sf of retail space.

Read more in Architizer

ARCAT 播客详情：混合用途改造再利用 | 6 Corners Lofts

“This ambitious project showcases the principles of adaptive reuse. The building’s evolution from a retail giant to a 206-unit residential complex, with a ground floor Target store, highlights a commitment to sustainable design,” says Cherise Lakeside, FCSI, CDT, host of ARCAT’s podcast Detailed, in her interview with Principal Jooyeol Oh about 6 Corners Lofts.

Jooyeol Oh continues his description of the project, “The primary goal of the client and community was really preserving the character and history of the building…This presented both a limitation and an opportunity to reimagine the building into a residential mixed-use building, and we were really excited about it. With its incredible bones and unique potential, we wanted to create a mixed-use building that could be distinctive and appealing to the residents and neighbors. The process was more challenging, as opposed to a ground-up brand new build, but it made the process all the more rewarding.”

Listen to the full podcast on ARCAT’s website
Watch the extended interview ARCAT’s YouTube

MG2 在 BD+C 2024 年 140 强零售建筑公司中排名第 #4

MG2 ranks #4 in Building Design + Construction’s Top 140 Retail Architecture Firms for 2024 list.

阅读更多建筑设计+施工

塔科马购物中心进一步翻新

 Simon Property Group announced this summer what it calls The Village, a two-building addition at its 85-acre Tacoma Mall. That’s now underway, with Deacon Construction and architect MG2 in charge.

Read more in Seattle Daily Journal of Commerce

随着开发商发挥创意缓解住房危机，越来越多的美国人选择住在购物中心

Recently featured in CNBC, 熨斗十字路口 is undergoing a transformation into a thriving outdoor park experience. Located in Bloomfield, Colorado, the mixed-use complex will include residential, food and beverage, entertainment, and office space within a 9-acre nature park space.

Read more at CNBC

Tacoma Mall announces major renovations beginning in spring 2025

The owner of the Tacoma Mall has announced a multi-million dollar renovation plan for the main building, which is set to begin in spring of 2025. 

Renovations are expected to be complete in the winter. The mall will stay open during renovations. 

Read more in King 5

From Retail to Residential: The Transformation of a Chicago Sears Store

MG2 Principal and design lead of 6 Corners Lofts Jooyeol Oh spoke with Multi-Housing News Associate Editor Madalina Pojoga about the adaptive-reuse process at the Sears building and the impact 6 Corners Lofts will have on the city’s Portage Park area.

“The Six Corners Shopping District has a long history as a popular and successful neighborhood shopping and entertainment destination serving the community. Preserving the character of one of its most beloved landmarks was a crucial consideration for us.

“There were three main design elements we wanted to highlight: the vernacular architecture of the surrounding brick buildings, the juxtaposition of old and new, and a celebration of the Art Deco style.”

Read more in Multi-Housing News

健康与保健浪潮

随着整体健康理念在社会中扎根，营销人员正在探索与顾客沟通的新方式，以促进健康。“从生活方式的角度来看，品牌可以做出各种各样的承诺，” MG2 负责人梅丽莎·冈萨雷斯 (Melissa Gonzalez) 说道。 “它可以是任何东西，从新产品到美容部门的部分，从健康的角度解释其好处，再到对环境问题的认识。”

“2024 年 1 月 整体健康报告 从 MG2 公告 该集团探索营销人员如何利用其所认为的下一个健康前沿：零售店。报告指出：“通过以健康的视角评估传统的店铺设计元素，品牌有机会打造更全面的环境，而不仅仅是物质层面，并兼顾认知、情感和精神健康属性。”

更多信息请阅读“购买之路”研究所

Unlocking the Value of Fit Tech: Personalization and Recommendations

“MG2 Advisory research found that in-store fit tech is […] a big draw for footwear shoppers. Up to 68% of consumers reaffirmed the importance of a ‘customized fit,’ and 40% said fit scan technology would benefit their in-store experiences.”

“I think the industry is benefiting from not just the acceptance of this technology but the overall fluidity that consumers are experiencing with technology,” said Melissa Gonzalez, Principal at MG2, to Retail Touchpoint’s Alicia Esposito.

Read more at Retail TouchPoint

MG2 入选《建筑设计+施工》杂志 2024 年 200 强建筑公司

MG2 在《建筑设计+建筑媒体》最近发布的 2024 年 200 强建筑公司榜单中名列前 20 名。

阅读更多建筑设计+施工

What It Took to Convert an Old Chicago Sears into Modern Retail and Residential

Lead designer and MG2 principal Jooyeol Oh talked with C+CT contributing editor Joel Groover about 6 Corners Lofts, a transformed historic Chicago Sears building that is now a mixed-use development.

MG2’s Community Environments team carefully preserved the building’s art deco character while introducing contemporary elements like floor-to-ceiling windows and a new top floor with luxury amenities.

“We punched floor-to-ceiling windows and added balconies and terraces. This allowed us to modernize the old Sears retail store and warehouse to a residential use while preserving its art deco character. To expand the number of residential units, we added a whole new 31-unit wing that complements the look and feel of its counterpart.”

Read more at ICSC

Adaptive reuse of a Sears store becomes luxury mixed-use housing

After serving 80 years as a retail space, 6 Corners Lofts is revitalizing the Chicago area as an adaptive reuse, mixed-use development.

阅读更多建筑设计+施工

社区环境

熨斗十字路口

Flatiron Crossing is undergoing a transformation into a thriving outdoor park experience with the intent to highlight the Flatiron Mountain namesake. A mix of uses will include residential, F&B, entertainment, and future office all within a 9-acre nature park space. The architecture blends seamlessly with the park to create a truly integrated experience. Macerich’s commitment to sustainability is showcased with the use of mass timber and CLT in one of the signature buildings.

社区环境

Paso Robles

The Landing at Paso Robles is a unique location unifying various activities. From wineries and breweries to warehouse maker spaces, a blurred indoor-outdoor environment leverages the destination’s perfect climate to foster connections in a casual setting.

With elements influenced by the adjacent airport in wine country, Paso Robles is designed to offer a unique motif that fuses modern aesthetics with a rich local legacy. These themes can be found throughout the different building types, from grand sliding barn doors that reveal flattering glass walls to sweeping laminated timber beams that soar overhead.

A closer look at the site reveals the presence of existing oak trees, adding a natural charm and contributing to the spatial qualities with dappled light. To further enhance the story, a farm-to-table grape-growing demonstration garden was included to embrace the agricultural essence of the region.

The Landing at Paso Robles will boast diverse offerings, including resort hotels for a luxurious stay, a vibrant market hall, well-equipped office spaces, and retail establishments. Each detail weaves together seamlessly to create an enticing and memorable destination.

社区环境

United Health Centers

Adaptive reuse medical facilities for the post-COVID era

United Health Centers—or UHC—is driven by its commitment to the lifetime wellness of its communities. They provide accessible, comprehensive, quality health care to everyone with compassion and respect, regardless of ability to pay.

As the organization rapidly expands its services across California’s San Joaquin Valley, they’ve collaborated with designers at MG2 to repurpose and transform existing structures into exceptional medical facilities. The resulting spaces provide an elevated user experience by combining contemporary hospitality, residential comforts, and modern medicine in casual, comfortable, and open environments.

Adaptive reuse for healthcare environments

The adaptive reuse of properties into high-performing medical centers requires more than just basic architectural design. In addition to a deep understanding of structural nuances and how to work with existing components to transform a space, specific sets of expertise are required to adhere to state and national medical office codes and regulations.

The team began with intensive programming sessions—key in the concepting of any medical buildings—to unearth fundamental health and comfort considerations, allowing them to optimize the facilities’ user experiences for both patients and staff.

At the Clovis-Shaw Health Center—formerly housing a furniture store, Hollywood Video, and dojo—designers salvaged the building’s shell, reskinning and structurally retrofitting glass windows with the help of strongbacks to allow natural light to flow. Working closely with the city on the exterior, the team removed dated stucco, repainted, and refinished the facade with sun-resistant faux wood and a modern canopy, creating a welcoming atmosphere that begins when one enters the parking lot.

Previously a Sears automotive store, the Hanford Health Center location necessitated the removal of several oil pumps from the site, refilling and reconditioning the foundation to accommodate extensive structural edits, and shoring up. Auto garage doors were also removed and replaced with expansive glass windows that opened up interiors to natural beauty beyond.

Now a modern dental facility, the healthcare architectural design program was compact and complex, requiring the retrofit of fifteen medical stations and its unique plumbing system inside. MG2’s optimized design enabled the desired number of patient alcoves—complete with panoramic views of greenery to help lower patient stress—and a glass-bound reception area with columns buried into the window structure to carry the weight of the modern wall additions.

Designing a COVID-Era Medical Waiting Room

With the goal of elevating a unique end product that steered away from a cookie-cutter feel, designers leveraged focal points of safety, control, and family to produce open, welcoming, and modern environments that embody natural daylight and incorporate hospitality elements throughout.

With COVID still very much a reality, medical facility patients—whether consciously or subconsciously—will gravitate toward spacing themselves out from one another. With this in mind, designers worked to ultimately optimize the waiting room’s layout, configuring the lobby’s flow into unique pockets and pods instead of one large open-format staging area. These zones, designed to take into account individual comfort levels, enable each guest to feel safe while allowing nurses to see everyone seated in the room.

Designing for Medical Employee Health and Wellness

Just as important as patient health, safety, and comfort are that of doctors, nurses, and facilities staff. Employee satisfaction in a time of burnout and record resignations was a primary consideration in these medical office developments. As such, each back-of-house environment is designed and finished with the same high-end materials, finishes, and fixtures as the front-of-house.  

Further, outdoor break spaces at facilities were strategically implemented to give healthcare workers room to breathe, a break from their PPE gear, and access to greenery and fresh air during their shifts.

Weaving Sustainability into Healthcare Environments

Above-and-beyond sustainability standards and biophilic elements have been implemented throughout the design and construction of United Health Center’s adaptive reuse medical centers for today’s patients and future generations alike.

Expertise in designing for California’s OSHPD #3 medical code, as well as CalGreen permitting, enabled MG2’s design team to adopt and abide by these clinical and state-wide standards quickly and efficiently. Energy conservation is furthered through solar panel-ready roofs, a robust, eco-friendly lighting system, and the inherent nature of adaptive reuse in favor of new construction, all of which add up to saving UHC energy and money.

观点

西雅图郊区商业街如何转型为健康社区

2022 年 3 月 / 西雅图郊区购物中心如何转型为健康社区

本文最初由以下机构制作并发表 比斯诺.

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有越来越多的人呼吁改变美国社区的设计方式，更加注重居民的福祉。这些新社区的核心在于：便捷通达。 

有时被称为 15分钟城市， 这些社区的设计目标是，人们所需的一切生活必需品——从食品杂货到医疗服务——都能在步行或骑自行车15分钟内到达家。根据2019年一份题为“ 前方有行人 据 Smart Growth America 称，这些类型的步行开发项目可以提高社会流动性、促进经济增长，并改善居民生活的其他几个方面。 

西雅图建筑、设计、战略和品牌公司的团队 MG2 他们坚信步行开发项目的潜力，因此他们专注于设计所谓的 健康社区. 

MG2 负责人表示：“我们的重点超越了混合用途开发项目的传统‘生活-工作-娱乐’原则。” 本吉斯 说道。“我们还考虑到我们认为至关重要的‘滋养、运动和学习’原则。我们将整合我们在设计从杂货店到医疗诊所等各个方面的专业知识，打造一个具有凝聚力、适宜步行、健康的社区。”

吉斯特表示，对于 MG2 而言，健康社区的一些关键要素包括便捷的交通，包括便利的杂货店、日托中心、办公空间、医疗设施、公园和混合收入住房。过去几年，该公司一直致力于利用其建筑师在设计各种零售空间方面的丰富经验，将购物中心等未得到充分利用的零售场所改造成充满活力的社区。 

其最新项目之一位于华盛顿州柯克兰，西雅图以东的郊区。MG2 及其合作伙伴 麦迪逊发展集团 已将前购物中心的旧址重新设计成一个占地 135 万平方英尺的开发项目，名为 玫瑰山这个新社区紧邻405公路，将包含四栋混合用途的公寓/零售建筑。每栋建筑的设计都充分考虑了不同的人群，内外都散发着独特的个性，但又不失相同的设计语言。 

这些建筑除了拥有800多套公寓单元外，还将配备零售设施，包括医疗保健设施和日托中心。此外，还将设有办公空间、户外派对平台以及其他一些向所有居民开放的便利设施。 

“我们在整个项目中分布了各种便利设施，吸引居民探索和了解他们居住地以外的建筑，”吉斯特说。“我们努力在整个场地营造一种社区感、好奇心和活力。”

小区内，居民可以找到一家4万平方英尺的全方位服务杂货店，以及一家位于小区对面的Costco超市。这尤其合适，因为 MG2 已在全球设计了数百家 Costco为了进一步打造步行社区，谷歌于 11 月敲定了附近 Lee Johnson 汽车经销店的购买协议，计划利用该地块设立新的实体办公室，扩大其在西雅图的业务范围。

吉斯特表示，在此之前，大多数美国社区的设计都以车辆为中心。相比之下，玫瑰山社区则专注于打造通行便利、光线充足、景观优美的步行道，方便居民轻松步行前往社区内的任何建筑。就连主停车场也种植了绿植，并通过类似天窗的开口引入自然采光，引导居民和访客直接进入杂货店入口。

该开发项目预计将于今年春天开工。 

“玫瑰山 “它不仅仅面向那些距离其建筑步行15分钟以内的居民，”吉斯特说道。MG2 的愿景是成为整个柯克兰社区的中心，目前该社区主要由商业街、停车场、低层建筑和独户住宅社区组成。 

他补充说，零售业的本质正在发生变化，改变了美国各地购物中心的模式。传统的主力店和小型商店已无法满足消费者当前的需求，并加速了全国各地购物中心的关闭。 

“正因如此，我们才采取了全新的零售开发方式，首先要思考‘零售如何才能覆盖整个社区，而不仅仅是零售机会？’”他说道，“这有效地将我们从开发‘购物场所’转变为设计令人向往、宾至如归的目的地。”

联系 Ben Gist 了解更多信息 玫瑰山 以及健康社区设计背后的团队。

观点

The Future of Digital & Physical Retail: Top Five Trends for 2022

1 月 2022 / By Melissa Gonzalez

This post was originally written for & published by The Lionesque Group.

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In late January, our team had the pleasure of attending NRF’s annual Big Show conference in New York, where I had the honor of leading a captivating panel discussion about the future of the industry. With so much changing in retail over the past two years it was a welcome opportunity to connect with brands and experts in person and hear about their innovative approaches toward keeping up with consumer expectations and demands. 

Here are our top five takeaways from what’s important for retailers, brands, and designers to keep at the forefront as they bring future generations of digital and physical consumer experiences to life:

1. Agility in evolving the cross-platform experience is critical. 

As consumers continue to evolve how they shop, blurring the point-of-sale lines across digital and physical spaces, brands need the ability to continually and fluidly advance their offering. Any instance of friction during the payment process can kill the purchase. Unearthing and implementing streamlined methods of putting payment in the hands of consumers and/or in-store associates is essential. 


When it comes to in-store layouts, art meets science. We have more access to data and insights today than ever before, highlighting customer patterns, capturing interactions with store associates, and illuminating friction points. This data is vital to informing agile design strategies, which need to morph alongside the customer. Industry partnerships, like the one announced between The Lionesque Group and Pathr.AI, will be key to defining and strengthening the future of consumer/brand relationships.

2. Efficiency is the most desirable currency that technology offers.

To truly be successful, store associates require information to be at their fingertips, both for back-of-house and consumer-facing interactions. Instant visibility as to what’s on the floor, what’s in the back, and what’s available at another store’s location isn’t just an expectation of today’s customer, it’s necessary to embolden the prospects of a sale and fortify brand loyalty.


Consistent with The Lionesque Group’s recent industry survey findings, every moment a store associate has real-time visibility into the full scope of their inventory adds up to millions of dollars saved by the retailer. Using technology to empower associates with this knowledge bolsters store efficiency, optimizes productivity, and streamlines delivery performance.

Melissa Gonzalez, Principal at MG2, NRF Big Show 2022

3. Omnichannel means being omnipresent for the consumer. 

Whether they’re standing in a store, browsing online, interacting with social media, or playing in the metaverse, consumers want and expect a congruent, simplified “click-to-buy” experience that’s seamless across every presence of a brand.

They’re seeking an “all-of-the-above” optionality that is as fluid as they need it to be in the moment, and this agility is critical as we think about designing the store of tomorrow. Digital integration will need to empower both store associates and the consumer to be able to move interchangeably when visiting different brick and mortar locations so they have the options, access, and efficiency they desire.

4. True sustainability starts with the supply chain. 

Consumers speak with their wallets, and more and more their love language is shifting toward an expectation in transparency, sincerity, and sustainable practices from the brands they support. This further includes retailers being net-positive to the environment, as well as striving for social and community equities.

The real onus, however, is on the full ecosystem coming together to truly make a difference consumers can see and resonate with. Brands and retailers need to own and optimize their supply chain, making it more accessible from a cost and candor standpoint for consumers.

One of the lessons shared by Saskia van Gendt of Rothy’s was a profound sense of understanding of the brand’s own role in the process. “If you own the supply chain,” he notes, “you can truly impact things. For example, you can set up for on-demand manufacturing so as not to leave waste.”

5. We’re amidst an era of phygital convergence.

The metaverse—the industry’s newest buzzword—holds the promise of and capacity to meld physical retail with mixed reality experiences. However, we’re already years into this convergence of digital and brick-and-mortar, with offerings like virtual endless aisles that consumers can browse for hours, just as they might window shop in-store. 

Innovative technology has, and continues to fuel the future of retail data collection and analysis, powering responsive IoT connectivity via RFID, sensors, digital displays, and products that ignite an overlay of immersive media. The digital/physical overlap will only continue to grow.

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Reach out to our team to learn more about how we’re helping define the future of brick-and-mortar retail for brands.

观点

超越自我：以数据驱动，致力于可持续设计

2021 年 11 月 / 作者：Russ Hazzard，《超越与超越：数据驱动的可持续设计承诺》

建筑师兼 AIA 2030 创始人 Edward Mazria 曾说过：“当我们试图解决一个棘手的问题时，我们往往会急于求成，但在这种情况下，简单才是王道。更好的建筑、负责任的能源使用和可再生能源的选择，才是我们应对能源独立和气候变化所需的一切。”

直截了当、负责任的设计一直是 MG2 战略和理念的核心，我们始终将可持续的原则和应用融入到我们的每一个项目中。我们的三大可持续发展价值观——环境管理、目标效率和恢复性措施——既体现了公司创立之初的现状，也反映了我们未来的发展目标。MG2 一直致力于不断提升设计标准，不断改进，以达到并超越可持续认证和基准。

MG2 总裁 Russ Hazzard 表示：“我们一直在审查我们的规范，寻找机会向客户推荐可持续产品和方法，在我们刚开始时，这些只是从地点和‘对环境更好’的角度来看的更好的选择。”

如今，这些可持续供应商和材料推荐不仅带来便利，更是我们DNA和设计流程中不可或缺的一部分。因此，曾经可能不愿接受替代方案的客户如今将我们视为专家和倡导者，我们拥有合适的解决方案，能够帮助他们走上更可持续的未来之路。

Costco 批发总部园区——华盛顿州伊萨夸

作为建筑环境的建筑师和设计师，我们所做的每一件事、我们承接的每一个项目，其意义都是显而易见的。AIA 的 2030 挑战概述了承诺公司必须努力实现的两个具体目标：

  1. 到 2025 年，建筑环境运行能源系统减少 90%。
  2. 到 2025 年，建筑环境中的碳排放量将减少 45%（这是我们团队规定的百分比）。

“减少温室气体排放是整个行业本世纪面临的挑战。”MG2 建筑性能分析师 Johnny Klemke 表示，“我们如何在不断建造更多建筑的同时，减少对自然环境的影响？这正是 MG2 正在努力解决的问题。通过帮助各团队找到更高效、碳排放更低的设计方案，我们也向客户证明了可持续性并不一定成为项目的成本负担。”

六角——伊利诺伊州芝加哥

通过帮助团队为他们的设计提出更高效、碳排放更少的解决方案，我们向客户表明可持续性不必成为成本负担。

建筑性能分析师 Johnny Klemke

“我们最大的障碍是让整个行业与我们一起努力，”MG2 的设计师 Jon Guerechit 说道，他负责领导我们的运营能源计划，“一个好处是，无可争议的数据让我们更容易说服客户，一项节省成本的措施可以 还 服务环境。但数据并不总是对我们有利。拥抱环境守护者的心态更加困难，因为它迫使利益相关者以不同的思维方式投资于长远的未来。我们正在全力倡导这种心态。

Costco 批发总部园区——华盛顿州伊萨夸

今天，随着我们继续评估和发展公司的可持续发展行动计划，我们致力于超越友邦保险 2030 年挑战所概述的目标，增加我们自己的两个目标: 

  1. 严格致力于与具有前瞻性的供应商合作并使用 可持续材料 遵守尽可能高的标准。
  2. 减少 用水量到 2030 年，所有项目室内水管均达到 30% 至 45%，室外饮用水管达到 50%
PCC社区市场——华盛顿州西雅图

添加材料到混合物中。

从改善室内空气质量到减少建筑垃圾，我们的建筑师和设计师指定的材料至关重要。我们的选择代表着改善地球及其居民健康的巨大机遇。

除了自豪地签署 AIA 材料承诺之外，MG2 还创建了我们自己严格的材料评估系统。我们的专家采用红绿灯结构，对我们使用的每一家供应商、产品和材料进行分析和排名，以确保我们尽可能地遵守最高的可持续发展标准，共创更美好的未来。

PCC社区超市——美国最大的食品杂货合作社——多年来一直与 MG2 合作，致力于改进其门店的材料，并争取获得 LBC Petal 认证。其巴拉德门店是全球首家获得该认证的食品杂货合作社，其超过 40% 的材料（略低于 $1.4M）均来自可持续来源，其中 9.2% 的材料来自 100 英里以内。此外，该店 100% 的木材获得 FSC 认证，其中 10% 的材料经过回收或再利用。

PCC社区市场——华盛顿州西雅图

“有一种误解，认为我们需要追求绿色建筑认证来推动可持续材料的使用，或者我们必须 仅有的 使用可持续材料来改变世界。这两种说法都不正确。

Candon Michelle Murphy，材料专家

MG2 的数据驱动材料系统带来了丰富的知识和洞察力，但持续的教育以克服误解并帮助我们的客户和合作伙伴了解财务和环境投资仍然至关重要。

“选择可持续材料的最大挑战是对其相关成本的误解。”MG2 的材料管理员 Candon Michelle Murphy 提到，“如果要选择可持续材料，市场上确实有一些特定类别的材料需要很高的成本，但也有相当多的材料类别不需要或只需支付很少的费用，就能实现更加环保的最终安装。

“还有一种误解，认为我们需要追求绿色建筑认证才能推动可持续和健康的材料，或者认为我们只有采用可持续材料才能改变世界。然而，这两种说法都不正确：任何能够减少隐含碳排放、减少室内空间挥发性有机化合物 (VOC) 排放量、实现材料回收或避免填埋的选择，仍然具有重要意义。”

橄榄8号凯悦酒店 - 西雅图，华盛顿州

通过减少用水产生根本性影响。

水是地球上最宝贵的资源之一。虽然我们许多人在日常生活中将清洁新鲜的水视为理所当然，但在水资源匮乏的地区建造建筑环境的建筑师们，始终将水的保护、减少和可回收性放在首位。

MG2 的节水目标（我们的第四个也是最雄心勃勃的可持续发展计划）是到 2030 年底，在我们的每一个项目中，将马桶和水龙头等设备的室内用水量减少 30% 至 45%，将园林绿化和灌溉中的室外饮用水消耗量减少 50%。

“在我们的项目中，减少用水量有几十个原因，其中很重要的一点是，这样可以降低从当地水源取水量，”MG2 水资源保护目标设计师兼联合负责人 Maribel Barba 说道，“这使我们能够更好地与当地环境协调，增加所有人的可用水量，并改善社区关系。”

Costco Santa Fe——墨西哥

虽然我们的节水目标对 MG2 的许多客户来说可能比较陌生，但有些客户多年来一直致力于在其建筑环境中率先采用创新技术和节水策略。例如，长期合作伙伴 Costco 多年来一直与 MG2 合作，在其位于墨西哥和美国西南部的仓库中实施节水方案，这项计划使其每年节水量达到 20%。

这家批发巨头最近在其圣达菲门店，向节水的未来迈出了更重要的一步。圣达菲门店拥有独一无二的绿色屋顶，作为墨西哥公园的自然延伸，并采用了多项节水技术，包括利用再生水的厕所和景观灌溉系统，以及公园湖的雨水收集系统。根据基准数据，安装的卫生间设备用水量减少了50%。

“即使节水流程已经实施多年，我认为企业要让合作伙伴接受这一理念仍然颇具挑战性。”MG2节水目标设计师兼联合负责人克里斯蒂安·拉佐 (Christian Razo) 表示，“许多人并没有意识到可以节约多少水，甚至不知道不节水的后果。我们竭尽全力让每一位客户了解实施这些流程的益处，包括知道自己所做的事正在造福子孙后代所带来的满足感。”

Costco Santa Fe——墨西哥

我们在可持续设计实践方面取得了长足进步，并为众多项目和合作伙伴所取得的成绩感到无比自豪。但事实上，MG2 才刚刚起步。 

“当我们着手创建 MG2 的可持续发展正式框架时，我们知道它需要引起所有员工的共鸣，并融入公司的文化。”MG2 可持续发展负责人马克·泰勒 (Mark Taylor) 表示，“我们以数据为导向的方法直接体现了公司以结果为导向的本质，并将成为我们继续前进的成功支柱。”

MG2的可持续发展行动计划

详细了解我们对地球未来的卓越承诺，请访问我们的 AIA 2030承诺可持续发展行动计划， 或通过 联系我们的可持续发展团队.

社区环境

6 Corners Lofts

Where Mixed-Use Innovation Meets Historic Revitalization

In an effort to revitalize a 1938 Sears building and reinvigorate a historic Chicago shopping district, Novak Development has partnered with MG2 as their design architect to bring to life an innovative mixed-use project complete with 200 residential units, over 50,000 s/f of retail, and 300 parking spaces.

MG2’s cross-market expertise spanning multi-family and mixed-use built environments grants our team the ability to create a holistic, inviting community experience. Simultaneously, our decades-long relationships with some of the world’s top retail brands and intimate knowledge of their programs and operations allow us to engage our portfolio of partners, bringing Target in on the ground floor—literally and figuratively— to create a truly unique experience for the residents of Chicago.

6 Corners Lofts mixed-use development provides the opportunity to create an architectural transformation that connects past and present and sets the tone for the future of the neighborhood.

“Six Corners was once the second-busiest shopping center aside from downtown area,” says Richard Fahy in a recent article by Block Club Chicago. He is a representative for Operating Engineers Local 150 and a longtime Northwest Side resident, “This site has the potential in playing a vital role in transforming our community and give our local economy a boost that is long overdue.”

The existing 1932 building serves as a historic backbone and foundation from which we can build a new and meaningful story for the neighborhood, residents, and visitors. The revitalization of 6 Corners Lofts is an opportunity to design a destination-worthy experience for the area. Our design—an iconic juxtaposition of Art Deco with cutting-edge technology—honors the historic nature of the site while simultaneously infusing new energy and life to the community it serves.

新闻报道

观点

The Future of Grocery Retail: Top Five Trends for 2021 & 2022

9 月 2021 / By The Future of Grocery Retail: Top Five Trends for 2021 & 2022, Melissa Gonzalez

Last week we had the pleasure of attending and speaking at Groceryshop 2021 in Las Vegas. One of our first live events in a while, the energy was palpable and the innovations were flowing. It was an absolute joy to connect with so many and share the results of our recent grocery industry survey. If you haven’t yet, you can get your copy of our 2021 Grocery Consumer Survey Insights here.

With so much changing for grocery over the past two years, it’s seemingly impossible to keep up with consumer expectations and demands. However, here are our top five takeaways from what’s important for experience designers to keep in mind as they continue to bring future generations of grocery retail to life:

Incorporating Surprise & Delight

With such a significant shift to online and digital platforms, the in-store grocery experience has a bigger job to do in order to deliver upon surprise and delight. This ties into our survey results, which document consumer’s desire for discovery while in-store. 

Delight is the thoughtful touches and speed bumps along the way that foster education and discovery, and are embedded into environments designed to be “in service” of their customers. These could be temporary experiential moments—like what Lionesque Group CEO Melissa Gonzalez presented on stage about Jarlsberg or the Peanut Butter Association—or permanently designed experiences.

Innovative Retail Media

As digital and physical continue to merge, progressive grocers are seeing themselves as media platforms as much as grocers. In the name of inclusion and accessibility, it’s important for brands to make themselves available across all channels for all consumers. With online adoption, there is also a larger opportunity to leverage data and utilize the insights to deliver more personalized content to consumers.

For example, curated recipes, tailored nutrition plans, or even entire stores and brand philosophies dedicated to nutritional health and wellness, beyond what we typically see on a shelf. Raley’s O-N-E stores are a great example. Additionally, as we have seen in our work with Target, some are taking a more holistic approach to the curation of products around life occasions. This approach is also offering CPG brands the opportunity to gain mind share as well as increase their profitability.

Experiential Tech and Personalization

We all know consumer necessity fuels implementation as well as the adoption of technology. AI is seeing more prioritization to inform store teams on recommendations for merchandising, store layout, and more. Convenience and saving time are top priorities for consumers and they want tools that enable this. 

For example, Kroger and Instacart—which announced 30 minute delivery to your door—are utilizing AI to better understand demand and forecasting, as well as help with planning. They’re partnering with companies like Anuit.AI to help expand offerings, SKU count availability, and ensure the freshness of groceries. Order accuracy is also a huge focus for grocers, becoming both an issue and an opportunity for building customer satisfaction and confidence. Progressive retailers are looking at systems to improve upon predicting outages and substitutions to better improve this metric.

More unexpected partnerships that enable convenience are on the horizon well, such as what Albertson’s announced with DoubleDash in partnership with restaurants. The use of voice is also seen as an underutilized opportunity that is gaining consideration, and we see a rise in successful grocers that are empowering the in-store associate with data.

Proximity is still important (for numerous reasons)

In the argument to build more in-store experiences, proximity is still a motivator for consumers. Bloomberg cited that, as an established grocer, building more stores to increase consumer proximity is a tested and validated means to not only grow brick-and-mortar sales, but online sales as well. A store close to home is still seen as valuable even if the preferred channel is online delivery, and the cost of consumer preference is worth the price for multi-channel success.

Local is also important when it comes to products that are carried on shelves. Local, which is perceived as more sustainable than other products, including organic ones, offers the often true consumer perception that goods have not traveled as far, and therefore are both fresher and have a smaller carbon footprint. It’s a motivator for consumer decision-making and retailers are reviewing ways to surface suppliers, makers, and growers who are already in their supply chain.

Live Up To Your Brand Promise

It’s more important than ever that brands are standing behind a purpose, in addition to the products they sell. In order to garner customer loyalty, customers want to know you stand behind them, behind your staff, and behind your values. 

Giving back to the local community—another growing trend in grocer brand promises—is favored 42% by Gen Z and Millennial consumers. Only 38% of consumers polled thought their grocer was giving back to the community. 

A commitment to sustainability (action, not just words), a diverse selection of products, and inclusive accessibility are all at the top of the list when it comes to what consumers today are valuing from their grocers.

__________

Want to learn more? Find out what consumers expect from their grocers, both now and in the future, with our 2021 Grocery Consumer Insights Report.

社区环境

威尔伯顿村

策划城市中心的社区

为了将宜人的目的地带到Bellevue的市区走廊，MG2与该城市合作设计，建造并实现了Wilburton Village South。与“俄罗斯方块的城市规模”相比，该建筑群经过精心策划，每个零售商铺和店面都经过完全定制，可以满足该品牌的需求。 

与相邻的North项目一起，Wilburton Village South将为社区提供各种服务，包括医疗，餐馆，银行，杂货店，娱乐，休闲，体育用品和家居摆设。该广场设有充足的户外座位和喷泉，此外还提供动态照明，可适应不断变化的心情和季节。令人叹为观止的玻璃幕墙将顾客欢迎到中心，而雨棚覆盖的人行道可保护行人。  

项目团队能够巧妙地使用网站的版式来满足设计的要求，从而为该综合大楼创建了多个入口点（例如，在四楼），否则消费者可能不敢冒险。 

旨在同时保持品牌体验和卓越运营的设计，MG2能够掩盖客户从未见过的所有内部性能要求。从PCC装货场的杂货卡车到Target的数百辆汽车停车场，再到Virginia Mason的MRI机器的非凡要求，都可以满足所有细节。

通过对社区健康和未来发展的前瞻性和阶段性方法，未来的行人和自行车桥将与附近即将进行的轨道交通项目连接。该解决方案提供了前往Wilburton Village South和周围综合大楼的步行通道。 

  • 项目细节

  • 地点 华盛顿州贝尔维尤
  • 客户 KG投资
  • 市场分类
  • 规模 160,000平方英尺
  • 设计服务
社区环境

芜湖苏宁广场

Adaptive reuse medical facilities for the post-COVID era

作为开拓性的国际零售中心，芜湖苏宁广场在支持该市快速发展的经济中发挥着重要作用。这座10层高的建筑被设计为一站式购物和娱乐场所，拥有众多国际品牌，室内溜冰场，IMAX电影院和适合各个年龄段的就餐场所。

玻璃幕墙构成了建筑物的外部框架，为H＆M，优衣库和星巴克等国际零售商与当地市场建立联系提供了透明的窗口。到了晚上，霓虹灯将建筑物变成活动的灯塔。明亮，开放的内部平面图为顾客创造了一种欢迎且易于导航的体验，而拥有600个空间的停车库，室外凉亭和多个街道入口处则使人们可以轻松进入。

  • 项目细节

  • 地点 中国芜湖
  • 客户 苏宁房地产有限公司
  • 市场分类
  • 规模 129万SF（119,844 SM）
  • 设计服务
社区环境

十字路口混合用途

Seeking to build density and add value to a property whose neighborhood was maturing around it, Crossroads in Bellevue, WA partnered with MG2 to evolve the urban-based shopping center into a sustainability-minded, multi-family community that leverages and seamlessly melds with nearby amenities.

Years of pedestrian studies, wayfinding strategy, and sophisticated design went into Crossroads’ U-shaped building and its positioning, ensuring the footprint lined up perfectly with surrounding environments and natural spaces. An approach that helps bolster multimodal exploration, walkability, and access to public transit, the campus seamlessly connects the public and private within its community.

Naturally, landscaping plays a significant role as well. Every edge of the complex is considered an urban trail, reinforcing the pedestrian-centric nature of the design. By converting an asphalt parking lot into green space, the team created an additional opportunity for the sustainable filtering of stormwater by implementing bioswales and rain gardens throughout. The effort resulted in 20% more community green space.

For its interiors, a thematic approach was taken to the design, embracing and enhancing the community and celebrating the diversity it fosters. Many units are two bedrooms, perfect for multi-generational families who work in the area. MG2 is working closely with the project’s interiors team to create a seamless, hybrid integration between internal and external experiences. With a color and design scheme that radiates the Pacific Northwest, there are endless opportunities for entertainment, including an activated public space and amenity-rich roof deck.

Designed as a community, not a commodity, Crossroads design incorporates a number of culturally-rich and thoughtful food options, as well as boutique retail space for brands to connect with residents and visitors alike in a highly socialized setting. The evolution of this predominantly retail environment into a sustainable, cultured, pedestrian paradise is slated for completion in 2024.

  • 项目细节

  • 地点 华盛顿州贝尔维尤
  • 客户 投资回报率
  • 市场分类 , ,
  • 规模 388,380平方英尺； 244伙； 14,500平方英尺的零售/商业空间
  • 设计服务

新闻报道

社区环境

鹿脚美食小屋

餐饮成为新的商场主力

SHAPE与MG2合作在目的地：Deerfoot City设计了食宿概念。食堂将成为开发中的关键社交区，社区将在那里聚集，饮食和补给。

MG2的设计模糊了室内和室外空间之间的界线，其特色在于结合了程序设计，唤起了人们对通风的市场感觉，包括坐下咖啡厅，弹出式食品推车以及在线和独立式食品租户。炉膛是该空间的主要特征，提供了一系列私密区域，可邀请游客停留更长的时间。设计师强调了外部和内部社交区域之间的连通性，采用折叠玻璃墙和可卷起的车库门来融合空间。